When working to increase traffic to and awareness of your company/organization, you must keep promotional products in mind. And when selecting the best promo items, you must think of furry friends.
About 90.5 million families own pets in the United States alone, and Americans spend $103.6 billion on their pets each year – a number that has more than doubled over the past decade.
Therefore, when filling swag bags, planning social media giveaways, and creating employee welcome kits, consider the following pet gifts, which can all be customized with your brand’s name, color(s), and logo.
Beds and Blankets
As stated by Rolling Stone, some of the most sought-after pet products include those that keep them warm, safe, and cozy. There are cooling mats, stainless steel water bowls, fleece pet blankets, and beyond! These high-quality options would be great for raffling off online or at an in-person trade show.
Bowls and Food
Many of the most-purchased pet products on Amazon are related to feeding. From a marketing standpoint, businesses/associations can opt for pet food bowls or even more personalized gifts, such as mini dog bones in a pint jar or cat treats in a jar.
Toys
NBC News reports that toys are popular amongst pet owners, providing entertainment and helping these purrrfect pals to get in some physical activity. There are tennis fetch balls, LED laser pointers, chew toys, frisbees, and more.
Leashes & Accessories
Another roundup of popular pet items – this one by USA Today – found that collars, leashes, and similar accessories, such as bandanas make 
for great pet gifts. Not only are these functional in everyday life, but they also add in some fun and personality!
With seventy percent of households in the United States having furry friends in them, your brand will come across numerous pet owners when marketing. By choosing promotional pet products like the ones above, you will spread some joy, all while spreading awareness of your product(s)/service(s).
