Branded Drinkware Comebacks: Why Nalgene and CamelBak Are Hot Again

  • May 19, 2025

Promotional Drinkware Brands That are Making a Major Comeback!

In the world of branded merch, trends come and go—but some legendary names always find their way back to the top. That’s exactly what we’re seeing right now with Nalgene and CamelBak. These iconic drinkware brands are making a major comeback in the promotional world; and for good reason.

Whether you’re stocking a merch store, building an onboarding kit, or gifting eco-conscious clients, these bottles and tumblers are flying off shelves and showing up everywhere. Let’s break down why Nalgene and CamelBak are hotter than ever, and why your brand might want to hop on the comeback train.

Nalgene Bottles: The OG Outdoor Bottle Goes Eco

A Throwback That’s Trending Again

For anyone who’s been around long enough, Nalgene bottles probably bring back memories of college rec centers, national park gift shops, or backpacking trips. But here’s the thing—they’re back in a big way, especially with eco-conscious brands, government agencies, and companies building sustainable merch kits.

Sustain Line = 50% Recycled, 100% Awesome

Nalgene’s modern comeback is powered by its Sustain Line—a collection of bottles made from 50% recycled content. These bottles are BPA/BPS-free, tough enough for daily use, and they’re dishwasher safe. They hit that sweet spot between rugged and responsible.

Customized Logo 32 oz Tritan Nalgene Bottles

Here are a few standout options:

Nalgene On-The-Fly: Flip and Go

For more mobile use cases, like campus events or fitness-focused giveaways, check out the Nalgene On-the-Fly Bottle. This one features a flip-top lid with a secure lock—easy to open with one hand, which is great for running to meetings or hitting the gym between classes.

Custom branded Nalgene On The Fly Bottles - recycled materials

 


 

Full-Color Customization = Big Brand Impact

If you’ve only ever seen single-color imprints on Nalgene bottles, get ready for an upgrade. Most of these new models support full-color imprinting, which means you can put bold, high-res designs directly on the bottle for maximum visibility.

These make killer branded giveaways for:

  • National parks or outdoor events

  • Corporate sustainability programs

  • Campus wellness initiatives

  • Government agency events or recruiting kits

 


 

Bottles You See Everywhere (Because People Actually Use Them)

Here’s a real moment that drove it home for me: I was on a layover at DFW last month, and I counted five different Nalgene bottles—all with brand logos—within a few feet of me. One was from a national energy company, another from a university, and another from a trail race. It’s one of those rare promotional items that people carry everywhere.

From TSA trays to hiking trails, these bottles are functional, stylish, and eco-forward—a triple threat in the promo world.

 


 

CamelBak: From the Trails to the Tumbler Game

Retail Cool Meets Promo Practical

CamelBak built its name on hydration packs for outdoor adventures. But now? They’ve made a seamless leap into sleek, insulated drinkware—and it's making waves across merch stores, swag kits, and corporate gift programs.

The CamelBak Thrive collection is leading the way with stylish, ultra-functional tumblers and bottles that wouldn’t look out of place on a retail shelf.

Custom promotional CamelBak Thrive Leak-Proof Mug 32oz

 


 

Top Picks from the Thrive Line

Custom Branded CamelBak Thrive Chug VSS 20oz

Here are the standouts your team should know:

 


 

What Makes CamelBak Thrive Different?

  • Leak-proof lids for bags and travel

  • Cupholder-friendly base (a must for car commuters)

  • Insulated stainless steel or Tritan Renew materials

  • Modern, retail-forward aesthetic

These aren’t just bottles—they’re the kind of giftable drinkware people actually keep and use. That’s gold in the world of branded merchandise.

 


 

Eco-Conscious Without Compromise

Much like Nalgene, the CamelBak Thrive line emphasizes responsible materials without sacrificing design. It’s no wonder we’re seeing more tech companies, nonprofits, and mission-driven brands gravitate toward this collection. They want merch that aligns with their values—and that’s exactly what CamelBak delivers.

 


 

Why These Brands Work for Merch in 2025

1. Everyone Recognizes the Names

You’re not just handing out “a water bottle.” You’re giving people a Nalgene or a CamelBak—two names with serious retail recognition. That familiarity builds trust, boosts perceived value, and makes your brand look sharp.

2. These Bottles Get Used

Some promo items get tossed. These don’t. They become daily hydration sidekicks, which means your logo is getting seen all day, every day.

3. They Align With Modern Brand Values

More companies are asking for:

  • Sustainable merch

  • Functional gear

  • Retail-quality gifts

Nalgene and CamelBak tick all those boxes. Plus, they’re durable, reusable, and available in eye-catching custom styles.

 


 

Ready to Bring These Comebacks to Your Merch Lineup?

Whether you’re building out a new merch store, planning a branded giveaway, or just want something practical your team will actually use, Nalgene and CamelBak are smart picks. These brands are making waves again—and this time, they’re here to stay.

👉 Explore Custom Nalgene Bottles
👉 Shop Custom CamelBak Drinkware

 

Need help picking the perfect bottle or mug for your event or campaign? Reach out—we’re happy to help you find the right fit.


  • Category: New Releases
  • Tags: Branded Nalgene Bottles, Retail Brand Drinkware Recycled Materials, Branded Recycled Materials Drinkware, CamelBak Thrive Drinkware, CamelBak Recycled Material Bottles, Next Cool Drinkware Brand
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